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How To Create Facebook Ads Creation Step By Step 2020

How to create facebook ads in 2020
Learn how to create killer facebook ads step by step

How to create facebook ads creation step by step 2020

Anyone with a pulse can market on facebook. In this article, we will cover the basics of how to create Facebook ads. You will learn how to create facebook ads creation step by step 2020. Facebook gives the small guys a chance to market on facebook by offering a easy to learn dashborad for creating your advertisments.

With 2.7 billion users, Facebook is a massive social media platform. It removed traditional advertising norms that included high budgets, large productions and experienced creatives. It consumes user’s days as they can get lost endlessly scrolling through content on their feed.

1.) Get Signed Up Your A Facebook Business Manager Account

Create a Facebook Business Manager account before your first campaign. When setting up your Facebook business manager account, link your company’s main Facebook page.

If you haven’t set up your business account yet visit business.facebook.com and follow the steps for setting up your facebook ads account to create killer facebook ads in 2020.

Through business manager, you can assign access to other Facebook users who you want to help run your company page and Facebook advertisements.

2) Setting Up Your Facebook Advertising Access

Open Business Manger Setting, once you have created a business account

Choose option ” Add new account ” once you arrived

This step is very important:

choose the best payment method for facebook to charge so your ads campaign won’t get interrupted

“These are best ways on How to create facebook ads creation step by step 2020″


Need Help Running Your Facebook Ads Click Here

3) Next Access Your Facebook Dashboard

Each tab represent a different feature in completing your ad campaign

What is Facebook Ads Manager?

The Ads manager is where you go to create and manage your campaigns, of course! In full, you can use the ads manager to:

  • Set up Facebook ad campaigns
  • Create new ad sets and ads
  • Manage Facebook ad bids
  • Target many different audiences
  • Optimize your ad campaigns
  • Keep track of your campaigns’ performance
  • A/B test your Facebook ad campaigns.

4) Let’s Create Your First Facebook Ads Campaign

how to create facebook ads creation step by step

Awareness

ObjectiveYour business goal is to:
Brand AwarenessIncrease people’s awareness of your business, brand or service.
ReachShow your ad to as many people as possible in your target audience.

Consideration

ObjectiveYour business goal is to:
TrafficSend people from Facebook to any URL you choose, such as your website’s landing page, a blog post, app etc.
EngagementReach people more likely to engage with your post. Engagement includes likes, comments and shares but can also include offers claimed from your page.
App InstallsSend people to the store where they can download your business’s app.
Video ViewsShare videos of your business with people on Facebook most likely to watch it.
Lead GenerationCollect leads for your business. Create ads that collect info from people interested in your product, such as sign-ups for newsletters.
MessagesConnect with people on Facebook, communicate with potential or existing customers to encourage interest in your business.

Conversion

ObjectiveYour business goal is to:
ConversionsEncourage people to take a specific action on your business’s site, such as having them to add items to a cart, download your app, register for your site, or make a purchase.
Catalog SalesShow products from your ecommerce store’s catalog to generate sales.
Store TrafficPromote your brick-and-mortar business locations to people that are nearby.

5) Creating Your Facebook Ad Set

This ad option is broken down into two formats: Links and Carousels. Essentially, this means that you can either display a single image ad (Links) or a multi-image ad (Carousel) with three to five scrolling images at no additional cost.

What do you want your ad to look like? It all depends on your original objective.

If you’re looking to increase the number of clicks to your website, Facebook’s Ad Manager will suggest the Clicks to Website ad options. Makes sense, right?

Specifying an Audience

This is where you begin creating the audience you want your ad to target. You will notice that you will have the option to create a new audience or use a saved audience.

Since you are new you have to build a audience from scratch

learn how to create facebook ads creation 2020

The most important thing to remember is always know your target market!

Locations: Where (New York)

Age: example (age 35-55) femaie

Language: English

Ad Placements

This is best if you really are not all that familiar with Facebook’s platform.For placements

I recommend going with Automatic Placements. Facebook’s algorithm will allocate your budget across multiple ad placements based on where your ad is likely to perform best.

Budget & Schedule

You have full control on how much you spend and when your ads are being displayed

Its amazing you can control the time and placement and how much want to spend per click or impression

Facebook will run your ad through that period based on your set budget.

learn how to create facebook ads creation 2020

6) Creating Your First Facebook Ad

You can begin creating the actual ad that will appear throughout Facebook’s channels. Now that you have your audience, budget and placement assigned

Identity

Your Facebook ad will need a identity you must choose a Facebook fan page or Instagram account to proceed

Format

Choose a single image, video, or image slideshow 

Which will rotate through images you have uploaded

Media

You have the option of choosing up to 10 pieces of media.

In this section you can add all media assets

Keep in mind the media you choose is an important aspect of your ad

Text & Links

Text section is where you will begin to type your ad.

You can add up to 5 different headlines in which Facebook will optimize by displaying a different one each time based and using the one which performs the best.

Your headline should always include your CTA (call to action) , be sure to double check the link add to your ad to be sure the visitor are going in the right direction VERY IMPORTANT!


7.) The Last Steps

After you hit the create button your Facebook ad while go under review for approval, as soon as approved the time and date you set for ads will begin running!

Check Facebook dashboard to track how your ad is performing

At the conclusion of your campaign, you can refer back to it to see what worked and adjust your campaign accordingly.

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